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Primary Data
Secondary Data
Ethnography
Life histories
Unstructured Interviews
Documentary data
Historical Records
Personal documents ? diaries
Police records
Qualitative Data
Qualitative data ? this is non- numerical information
Qualitative data ? numerical information
Primary - generated by the researcher
Secondary ? Generated by someone else but used by the researcher.
Official Statistics
national census
state sources Sources
economic statistics
Used within the Positivist tradition. Looking for correlation between different social facts.
The best example to illustrate your answer is Durkheim (1970) and the suicide rate and membership of different religions. Findings were that there is a correlation between a particular religion Protestantism, and a high suicide rate.
So does Protestantism cause suicide? Not necessarily the case,
data needs to be analyzed carefully before drawing any conclusions involving causation.
Surveys and Interviews
The Singaporean National Consensus.
Other examples of sociologists who used the survey method are Argyle (1959) and his study of religious behaviour.
Mack and Lansley (1985) and a survey on poverty.
When the sociologists operationalise their concepts it has far reaching implications. For example, when they define poverty, their definition of poverty will actually produce the amount of it that they find (P., McNeill, 1990)
Once concepts have been operationalised it is possible to draw up questions.
Two types of questionnaires or interview schedules ? open (unstructured) or closed (structured). Someone using an open ended questionnaire is attempting to receive qualitative data, much more difficult to code.
Someone using closed ended questionnaire is acquiring quantitative data and so from a theoretical perspective have leanings towards Positivism.
Disadvantages
Artificial situation
The interview method finds out what people will say when being interviewed or filling in a questionnaire. It may not be the same thing as what they actually think or do. So all research conducted using the survey has potential problems of validity.
Key Words to Remember
Unreferenced
Systematic
Representative
Objective
Descriptive
Quantitative
Explanatory
Causal
Analogy
Concept
Subjective
Quantifiable
Operationalising
Comparative
Reliability
Validity
Representativeness
Primary
Secondary
Multivariate analysis
Official Statistics
Sources
Positivist
Correlation
Causation
Structured
Unstructured
References to Remember
Marx ? division of labour causing false consciousness
Durkheim ? social solidarity, caused by the division of labour
Giddens ? social practices, trust in specialists. Humans have a basic need for ?ontological security?.
P., McNeill, 1989
Durkheim (1970)
Argyle (1959)
Mack and Lansley (1985)

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